You have the chance to collaborate with the top event planners in Malaysia and the most respected marketing specialists in the country as a Malaysian creative agency. Being a small country on the face of it, the creative industry is thriving in many ways but it is also thriving in the digital world. The digital world is expanding into all sorts of new areas like web design and social media.
It is increasingly hard to maintain growth in one area of the digital economy. Many agencies have expanded their offerings to include events marketing. There are so many new uses for the traditional event marketing tools. For example, many companies have started using mobile apps to attract customers. If you are an agency in Malaysia that wants to do event marketing, here are some tips to help you with the process.
First, you must consider the importance of your creative agency. It is important to assess if the agency has a strong mobile app expertise. The more specialized you are, the more successful you will be. A smart agency will seek out a client with the creative know how to build a great mobile app. That means having the right expertise and a strategy that works.
The second is to examine your creative staff. You may not be able to get the best creative ideas from an agency that lacks this expertise. Smart event planners know that they must have certain experts on the team. Event planners are able to bring in specialists from different departments such as technology and graphic design. This way, the whole team is pulling in their own ideas for building the app.
Lastly, you have to look at your budget. The expense for launching an event marketing mobile app can be rather steep. This is especially true if you want the app to be a viral phenomenon. It is possible to spend thousands on a mobile app. If you are hosting a large event, however, it is possible to have people download your app at a huge scale. This can lead to high costs.
Your app should be available to everyone. Remember that clients are not going to pay exorbitant sums of money to download your app. Consider how many people may be interested and what the app could accomplish for them. Is there anything they are interested in? There is a high chance they’ll download our mobile app, and that will help you spread word about the event.
What then does a creative agency do? The agency contacts the right people to create a business plan. They will then create a mobile app for your use that includes branding, promotions and even events themselves. The agency can help with the design and build of your app. You can also rely on them to work closely with business partners, and offer advice regarding monetizing your app. As a result, you do not need to spend so much money getting it built.
Appiction is a Malaysian creative agency that you should consider hiring. They will handle everything for your event from promotion to the app and everything in between. Appiction’s prices are affordable, and they will deliver great results. They will also work with you from the concept to the actual execution of the event, which will make sure that you are satisfied with the end results. In the case that you need to launch multiple apps in the future, they can easily handle this as well.